OUR VIDEO AND OTHERS PT 2
1. In what ways does your media product use, develop or challenge forms and conventions of real media products?
Our music video faithless was inspired by other music video in the similar genre such as “a consolation of prodigy videos, aphex twins-come to daddy” the video conform to convention of this genre using grimy sub-urban locations and a single persona. A lot of inspiration for us came from the idea of the acid house rave scene in Manchester which it was notorious for in the eighties and nineties like the now closed hacienda which carries an image of drugs and partying.
However we kept the video original and unique by using a lip-sync which many video in this convention don’t have by doing this it gave us the opportunity to challenge the idea of what could be done with genre opening doors for idea against the stats quo such as long walking shots and lying down shots also. another aspect we missed out on was a demon or monster which appears quiet frequently in songs similar to this instead we let the monster be the title of the song “insomnia” which would makes sense to do a illustrative video to this letting the monster be inside the persona head , which would relate to ideas again of the acid rave period by having a persona seem paranoid, tired and exhausted after with no real recollection of what was happening prior to this.